TEQUILA CORRALEJO LABEL REFRESH

I was asked to give the Tequila Corralejo label a subtle refresh, improving legibility of the brand name (yes, that is the Algerian typeface), refining the hierarchy, and adjusting foil colors to make it cleaner and more approachable while respecting the family's deep attachment to its design.

Growing up, I often saw Corralejo bottles in Mexico. At nearly 14 inches tall, they never fit alongside other bottles on the shelf, which only made them stand out more. That history informed every decision. I gave them something worthy of the conversation.